Product designing is an art that requires a lot of aesthetic sense and a sound knowledge about the concerned subject matter. This nuanced work is indeed rewarding, challenging and exciting at the same time. In order to design a product as per the requirements one needs to have a command over the content and one also need to be a problem solver to operate well in the industrial front. The process of product designing demands a joint effort on the part of developers, designers, product owners, strategists and last but not the least the users. The processes of product designing involve a methodical set of tools that follow a linear sequence of execution, yet flexible to be applied at any point of the designing process. The tools are set up in such a manner that they suit any industrial set up, making the task of designing less strenuous and less cumbersome. Certain steps are to be followed to accomplish the processes of product designing successfully: • Having a clear product vision: The product that is to be designed must be understood well and it should be clearly forwarded to the prospective users or the customers, why the product would appeal to them and why it would stand out in the crowd. It must be imagined that a press release is being written on the concerned product for the prospective customers. For this, a clear vision of the product is something mandatory to be obtained. At times when a concrete product does not exist, but the concept does, the stakeholder can be encouraged to write a thoughtful piece of narrative involving not only the product description but also the values that it would promise to the customers. It should be written in an engaging manner how the concerned product would influence the users in a positive manner. • Encouraging a thorough research: In order to understand well, which product will be suitable for the users or in which way the products are to be designed to cater to the requirements of the customers, merely the perspective of the stakeholders won't do, no matter how thoughtful he might be in his approach. For a clear understanding of the product vision it is important to undertake a thorough research on the concerned field and it is also important to make a data base of the customers' choices and priorities through a proper survey. • Preparing a smart and an analytical questionnaire: Setting up the right questions for the customers to answer, is very important as through these questions, provided they are unbiased, the user's feedback can be taken. This feedback is very crucial for designing the concerned product successfully. • Data synthesis: After the feedback and the necessary interviews are taken, or in other words after all the important data is collected, the time turns ripe for a thorough analysis of the data. The data must be analyzed in terms of the themes, connections, relationships, opportunities and the practical benefit that it grants to the users or the customers. Apart from all these the product designing processes involve testing at any point of the designing process, determining the usability issues of the concerned product, analyzing the product values in terms of the users' behavioral pattern, understanding the elaborate designing system and the user relationship. Author Bio: The writer of this article regularly publishes blog and articles for https://www.wheelisticwebdesign.com/blog/. A proficient content writer with years of experience in the web developing and graphic designing.
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It has been predicted by the experts and seers that the experience of computing would go screen less within few years and it would be substituted with more intuitive and engaging stories where the voice would be getting the first priority. Computing in the near future, as it has been foreseen by many stalwarts, would go beyond the domain of pixels to reach a new level of invisible computing experience. Learning the art of copywriting have been considered to be very important as the growing trends have shown a sharp decline of merely visual designs, the emergence of words as the unit of a visual imagery and growing use of images that embody both the voice and the text. Thus the modern graphic designers who are operating in this field must master the art of copywriting to render a modern touch to designing. Procedural design engines like The Grid and Act-On are competent enough generate content based layouts and at times page variations are also be provided for the designers to choose with their discretion, the killer layout from the lot that would stand out in the crowd. Certain points can be jotted down to understand well why the modern designers must have certain knowledge about copywriting: • Failure of visual designs to cope well with the customer's requirements: Changing contexts demand changing display technology and different devices, which however has not been possible to be brought on the part of the designers. This has led to a sharp decline of visual designs and text based designs have successfully filled up that lacuna. • Frequent changing of the visual methodology is unattainable: Visual designs to gel well with the changing contexts look for new emerging display methodologies to go hand in hand with the new technologies. Bringing such a frequent change in the visual methodology is not that easy. • Words have been considered to be infinitely powerful: It has been considered that words have no substitute as they are omnipotent. Words, unlike visual designs can work in any context, any cultural backdrop, any social context, any picture resolution and it can be the best unit of expression. • Words can provide the customers with a gripping narrative: No other vehicle of expression other than words can provide the customers with the entire experience through engaging narratives that make the reconfigurable visual interfaces not something indispensable. Thus screen less interfaces have taken the upper hand. Thus considering all these points it can be said that a modern designer must learn certain things for sure. The designer must gain knowledge on how to structure a story to attract the customers, they must master the art of writing involving and engaging contents, although it is not something that actually can be learned in a literal sense and finally they must know how to make the transition from visible to invisible computing a fulfilling experience on the part of the viewers and the customers. Author Bio: The author of this article regularly writes on various web designing and web development topics. The author shows avid interest in graphics designing and works for https://www.wheelisticwebdesign.com/portfolio/. The domain of web designing has undergone a whole lot of transformation with the changing paradigm in technology, outlook and in the digital expression. The age old print technology or print design has been overwritten by digital platform and the outdated, archaic elements have been substituted with the web native experiences. Such a paradigm shift has been the offshoot of technological improvement, for instance, new advances in browser and broadband capabilities, development in HTML, CSS, Java Script and else. Page less design is definitely the future of web design in more than one ways. Let us focus on the most important of them. • Motivating the customers to act: The purpose of every website is to attain certain objectives in relation to the present and the future customers. The objectives may revolve around certain prospects, customers, business partners or the global market. However, no matter what the objectives deal with, for their fulfillment some action on the part of the customers is much needed. The page less web design induces the viewers or the prospective customers to act by motivating them through stories. The stories are framed in such a manner that they somehow captivate the viewers by establishing some kind of connection with their emotions and sensibilities. This promotes interaction of the web design company with the viewers or the customers to positively contribute to the growth of the business. • Casting a more telling impact on the mind of the viewers: When compared to a normal website, the page less web design is not only less complicated and seamless, but it is also more effective in captivating and engaging the viewers, casting a more telling impact on their minds through the easy flowing stories that it features. The task of the viewers in case of a page less web design remain hassle free as unlike a normal one, the viewers are not asked for contact information prior to their proper understanding of the site, they are not induced to indulge in guess clicking on the links and they are not bored by the same layout or the format of a normal web page having the mundane aspects strewn all through, such as the image icons, side bars containing various links, vertical or lateral navigation, a prime body of the textual content and others. Rather the viewers only need to scroll down to naturally traverse through the stories featured in a single page and it keeps their task more easy going. The message that is delivered, also remain pithy and precise. • Drawing the interest of the customers and keeping them hooked on: A page less design not only looks good but it do possess the potentiality to make the viewers feel good. It offers several micro experiences and bubble-wrap interaction revolving around the promotion of conversion rates. Yet the viewers remain hooked on to it as it gives them sheer enjoyment. Feedback is thus generated spontaneously and animated features like flip and fold buttons, chiming sounds and fun features help the viewers retain their interest. Apart from all these a page less web design naturally augments the conversion rates, keep restricted the bounce rates, encourage sharing, and helps in faster downloading. A page less web design is user friendly, time saving, affordable, more interactive and most importantly it looks fabulous in almost all devices. Author Bio: This article has been written by an eminent content writer having avid knowledge in graphics and website designing. The author also writes on branding, content marketing for https://www.wheelisticwebdesign.com/services/. For making a complex service comprehensible to the customers or the viewers and for delivering the right value proposition, the 'content first' approach in designing has achieved much success. Creating the landing page of a concerned site in tune with such an approach has proved to be successful enough to let objective based designing attain the desirable goals without facing much hassle. The multiple facets of 'content first' approach in designing are as follows: • Aims at: Communicating with the viewers or the would be customers through merely designs is indeed a challenging task and until and unless there is a smooth articulation between the company and the clients, a successful business is a far fetched goal to achieve. The 'content first' approach in designing helps delivering to the customers, complex services and value propositions in a clear and a precise manner. • Approach undertaken: The 'content first' approach gives the first priority to the contents. Thus such a designing is always content oriented. The content is written first and then it is used as the foundation base for the design to be crafted. • Way to implement: The approach that is undertaken is that of objective based designing(OBD). The objectives are to be fixed up first and for that it requires a whole lot of researches and strategies. Then the work done is to be evaluated, assessed and measured so that the goals are attained. • How does it help: The 'content first' approach when undertaken, certain benefits are obtained. It helps in decreasing the bounce rates, leads to a remarkable increase in beta sign ups and make successful a sharp decrease in the cost per lead. • The strategy that is to be followed: Certain things are to be remembered while accomplishing the task of designing. Merely by dint of aesthetics the viewers can never be influenced to disclose their personal information. So along with aesthetics the value proposition must be clarified. The contents crafted prior to the designing, must be referred to time and often for developing the design and for attaining the targets. Unrestrained scalability and user friendliness must be taken into consideration while developing the design, important information must be culled and filtered for reaching up to the viewers and the clients confidently and the basic ideas of the concerned design must be clearly articulated to the viewers so that they do not face any problem while understanding the specific services that are provided to them on the part of the concerned company. As a conclusion it can be said that words being one of the most powerful vehicle for articulating ideas, The 'content first' approach gives the prime importance to words. However, it must not be thought that words are suffice enough to help the developer or the designer attain the conceived goals. Words must be coupled well with sheer aesthetics and one's spontaneity to choose with discretion what color palette or typography would best suit the concerned design. The stakeholder's feedback is very important and the processes of designing must not shrug off the responsibility to get hold of such valuable feedback. Author Bio: The author of this article is working for https://www.google.com/maps/place/Wheelistic+Web+Design/@27.286352,-80.345077,15z/data=!4m5!3m4!1s0x0:0x8c5494ad4d4a8d24!8m2!3d27.286352!4d-80.345077 since three years and regularly writes on varied design related topics. It has been seen time and often that even after collecting the right set of site maps and mood boards, the designers have faced a jolt while they have actually taken up the venture for creating an outstanding design. There are several elements that determine the rudiments of a classy design. The spunk to it can be added by elements like a particular font style, a header image, a color palette or a unique texture. The foundation of an outstanding design is determined by certain factors as follows and a designer must practice these to create something out of the world: • Taking inspiration from the exciting designs: The existing designs that are noted to be exciting can be studied with an analytical bent of mind to get some idea about the design strategies that has been used by it. The idea culled can be applied with a new perspective to a broader field. One's own aesthetic sense must be put into use to create something outstanding and things learned must be applied in an innovative manner. One must invest thoughts on what color palette and what typography would be suiting the concerned design. • The momentum is to be kept intact: On the basis of the foundation elements that are thus determined the designer must keep drawing bits and parts of the concerned design and the progression must not lose its momentum. This will help the designer to spontaneously find out the directions and the strategies that would be working out for the concerned design. Time would soon provide it with the final polish. • Creating a style the gel well with the foundation elements: In case there is a lack of adequate inspiration, one instead of retarding, must keep going with the momentum and some style is to be developed on the basis of the foundation elements previously determined and this can be done making use of one's aesthetic zeal and understanding, without taking help from any other inspiring sources. Once a style is developed the designer will have to take lesser pains to successfully build up an outstanding design. • Keep the structural point in mind: If a set of contents have been framed prior to the completion of the design, the designer must lend a watchful eye to the contents and must take them as a foundation base for the design that is waiting in the offing to be crafted. The contents can provide the designer with enlightening ideas regarding how the design is to be structured so that it will compliment well with the corresponding contents. It must be remembered that an outstanding design requires a whole lot of planning and aesthetic understanding. No matter how stringently a designer follows the foundation elements for developing a fabulous design, he should never compromise with his own spontaneity as one's creative zeal and personal touch can always provide a design with an extra edge that would help it to stand out in the crowd. Author Bio: The author of this article is a blog writer at https://www.wheelisticwebdesign.com/. In addition to writing for graphic designing, the author also provides articles on SEO, copy-writing, brand marketing for https://www.wheelisticwebdesign.com/about/. |
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