The pop up windows that open up over the screen instead of opening in a new tab or a new window and those that darken the background for the purpose of brightening up the pop up content, for the sake of bringing it to the attention of the viewers are called modal windows. These modal windows at times turn out to be quite annoying leading to the distraction of the viewers, yet, no matter what, these modal windows definitely do work. The websites that run such modal windows sometimes add call to action and at times they simply work through simple messages related to the browser features. Some recent trends associated with the designing of such modal windows have been noted. Dark backgrounds: Modal windows always prefer dark backgrounds although jet black backgrounds are not that encouraging. The design should be such that the backgrounds do highlight frail touches or faint impression of pages maintaining an opacity of 90% to 50%, depending on how much the page is desired to be hidden. Dark backgrounds are usual with the modal windows as they aspire to draw the viewers' attention towards the modal content. There must be areas in the background that can be clicked by the viewers to shut the message out of vision. Such a feature, though not mandatory is something crucial and should not miss the mark while designing the modal windows. Animations: Some modal windows do use fancy animations and they help in mitigating the harshness of the modal pop up. However these animations should not be elaborate as it would distract the attention of the viewers and they may even leave the modal to avoid the animation. Such animations can be made by using features such as slides, bounces or fading shades. Display techniques: Certain display techniques have been adopted by the marketers for displaying the modal windows as the task of displaying them is quite challenging for they disappear within few seconds even before the page gets loaded fully. So the trends related to the display technique of the modal windows can be jotted down as follows: • a) With the user's mouse leaving the page, the exit modal appears. • b) Timed modals run only after certain seconds or minutes. • c) With the user scrolling down the pages the locations of the modals get a mention. Sometimes scroll based pop up and exit modal strategy can work well when the content size turn out to be too lengthy. Marketing messages connecting well with the viewers' emotions: This is a very important marketing strategy as instead of merely placing options of “yes” or “no”, it is more encouraging to get the viewers involved more into it by going one step further. The modal windows must be that informative and they must be designed in such a manner that the viewers would be feeling sorry to close them. This would result in an increased rate of conversion. These are the most prominent trends that are noticeable for designing modal windows. However, as per the need be, one can make use of different types of modal windows such as the lean modal, the simple modal, CSS modal, basic modal and the remodal. By using these trends intelligently, amazing modal windows can be developed. To be a bit more informative to the readers, mention can be made of the Wheelistic Web Design Company, that is running well for all its designing related work. The company is situated at Florida and it has a large customer base spread out in and around the globe. To know more about the services of this web design company, click on https://www.wheelisticwebdesign.com/. Author Bio: The writer of this article regularly writes designing related contents for the SEO and the blog posts of Wheelistic Web Design Company.
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July 2017
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